HIPAA Compliant Telehealth Integration

Overview

Business Need

Caspio is a platform that enables fast and efficient development of custom applications.

The pandemic accelerated the demand for secure and compliant telehealth solutions. To address this need, we developed a live stream episode demonstrating Caspio's robust HIPAA compliance capabilities, integrated with Daily.co's HIPAA-compliant video technology. This episode was designed to raise awareness, generate leads, and encourage the adoption of secure telehealth solutions.

Deliverable

We produced a live stream episode showcasing Caspio's HIPAA compliance and integration with Daily.co’s video and audio technology. I came up with the idea and researched HIPAA-compliant services and collaborated with the technical evangelist to develop a compelling use case.

The episode featured a live demo of the telehealth integration and was supported by a promotional campaign, including LinkedIn ads, email outreach, and cross-promotion with Daily.co. 

Result

Attendance: Attracted 35 attendees, with 20% actively engaging during the live demo and Q&A.

Lead Generation: Generated 10 new leads, including 2 qualified leads

Brand Awareness: Reached over 1,500 impressions through LinkedIn and email promotions.

Customer Interest: Sparked interest from 1 existing customer.